Airdoc Brand Identity

Airdoc

A unique AI-powered medical drone delivery brand

In Nigeria, the healthcare system is plagued by a shortage of doctors and slow emergency response times leading to preventable deaths. However, AIRDOC, a revolutionary drone service aims to change that, delivering medical supplies especially to rural communities in real-time. With the potential to save lives and alleviate the pain of loss, the future of healthcare in Nigeria shines bright with hope.

THE NAME

The name Airdoc represents hope, progress and innovation in the face of adversity, particularly in the Nigerian healthcare system. Through the use of cutting edge technology, Airdoc is able to bridge the gap in health care services and provide a reliable and efficient solution for emergency medical needs in Nigeria.

Visual Identity

Visual Identity

BRAND COLORS

The combination of red and grey communicates a sense of urgency and passion while also communicating a sense of professionalism, innovation and technology. It aligns with airdoc’s focus on providing emergency medical assistance and the company’s mission to save lives. Blue Charcoal adds a sense of trust and sophistication to the brand identity.

Primary Colors

hex: #E80000

rgb: 232 / 0 / 0

cmyk: 3 / 100 / 100 / 0

hex: #D3D3D3

rgb: 211 / 211 / 211

cmyk: 16 / 12 / 13 / 0

Secondary Color

hex: #212529

rgb: 33 / 37 / 41

TYPOGRAPHY

Montserrat is a geometric sans-serif font that has a sleek modern, and professional look. It communicates airdoc’s focus on innovation, technology and our mission to bring hope and change to the people of Nigeria. Quicksand has a unique and friendly look that adds a touch of warmth and personality to the brand which is excatly what those we help need.

Typography

THE DRONE

Our highly sophisticated drone with a unique grey and white look helps deliver our medical supplies. With the use of AI, trust us to be there in time.

The Drone

Delivery Boxes

Mobile and Web View

Marketing

EVOLUTION

Airdoc is a people centered. The opinion of our users matter the most. Gathering and Analyzing their feedback to understand and serve better. A tree doesn’t make a forest. We actively strive to collaborate with other industry leaders to stay ahead of the competition.